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Integrating Quantitative and Qualitative Research: Prospects and Limits

Researcher

Professor Alan Bryman,
University of Loughborough
1 November 2003 - 30 October 2004

Methods Briefing

Context

The growing tendency to conduct research that combines quantitative and qualitative approaches. The project will systematically examine the different ways that research that combines the two traditions is characterised both by those who write about social research and by those who conduct investigations that entail the integration of the two strategies.

Aims and objectives

  • to provide a comprehensive assessment of the state of the field with regard to the integration of quantitative and qualitative research
  • to proffer recommendations regarding good practice with respect to the integration of quantitative and qualitative research
  • to identify areas or contexts in which the integration of quantitative and qualitative research in not obviously beneficial
  • to explore an area of research in which quantitative and qualitative research co-exist as separate research strategies or traditions and to analyse the prospects for linking the two sets of findings
  • to explore some of the discursive practices involved in the representation of research which integrates the two approaches

Methodological aspects of importance

The research will contribute to the development of methodology, will enhance our understanding of multi-strategy research, and will enhance users’ awareness of the ways quantitative and qualitative research can be combined. These issues have not been addressed systematically before.

Research Design

The research will be carried out through a combination of:

  • traditional content analysis of published research that combines quantitative and qualitative research and of ways in which such combinations are discussed
  • an examination of discursive strategies involved in assessing the ground for and implications of combining the two research strategies
  • interviews with experienced researchers concerning their use of multi-strategy research
  • interviews with users regarding their expectations of multi-strategy research

Output

Dissemination will be primarily through a short book and journal articles.

Methods Briefing

Contact Name Alan Bryman
Email a.e.bryman@lboro.ac.uk
Phone Number 01509-223358